Tuesday, 21 July 2009

Lush supports jungle tribe under threat

Lush supports jungle tribe under threat

Click on thumbnail to view image

Click on thumbnail to view imageClick on thumbnail to view image

Published Date: 21 July 2009

A LEADING retailer has created a "living petition" in its Princes Street shop window to help raise awareness of an under-threat jungle tribe.

Cosmetics firm Lush wants shoppers to have their photograph taken next to a giant cardboard tree in the store's window.

The campaign hopes to highlight the plight of Indonesia's Orang Rimba people, who Lush says are under threat from firms chopping down their jungle homes for palm oil plantations.

The petition, organised in conjunction with Greenpeace, will be presented to palm oil and paper company Sinar Mas.

Andrew Butler, Lush's campaigns manager, said: "Last year I spent time in Sumatran forests talking to members of the Orang Rimba tribe, who have seen their forest homes destroyed to make way for palm oil plantations.

"They are asking for the help of people in the UK to save their homes and way of life – it is up to all of us to stop companies like Sinar Mas who are intent on cutting down forests to produce paper and palm oil."

Greenpeace forest campaigner Ian Duff added: "When Sinar Mas clear forest and peatland for new palm oil plantations they release thousands of tonnes of greenhouse gases into the atmosphere.

"Sinar Mas must hear the calls of Lush and its customers and halt further destruction of forest and peatland for palm oil."

The full article contains 229 words and appears in Edinburgh Evening News newspaper.

  • Last Updated: 21 July 2009 9:25 AM
  • Source: Edinburgh Evening News
  • Location: Edinburgh