Friday, 25 September 2009

Facts About Cruelty to Animals From PETA and Anjelica Huston Persuade R&R Partners Never to Use Apes in Ads

For Immediate Release:
September 24, 2009

Kristie Phelps 757-622-7382

Las Vegas
-- After reviewing information supplied by PETA--including a video narrated by film star Anjelica Huston showing that chimpanzees and orangutans used in advertising are removed from their mothers as infants and routinely abused in behind-the-scenes training sessions (trainers have been caught beating and kicking animals)--Las Vegas based advertising agency R&R Partners has promised not to use great apes in any future projects.

"Like human babies, chimpanzee and orangutan infants long to be with their mothers, not scared and alone in barren cages and abused on a hot, noisy set," says PETA Executive Vice President Tracy Reiman. "We commend R&R Partners for doing its part to stop animal abuse in entertainment."

Many trainers break these intelligent and strong-willed animals through beatings to force them to obey confusing commands and participate in frightening situations. At around the age of 8, when they grow too large to be managed, these animals--who can live to be more than 60 years old--are often discarded at roadside zoos or warehoused for decades in horrifying conditions.

R&R Partners joins Draftfcb, EuroRSCG, the Ad Council, Young & Rubicam, Levi Strauss & Co., Gap Inc., Subaru, Honda, Johnson & Johnson, Keds, PUMA, Yahoo!, SEGA, and other companies and organizations that have committed not to use great apes in ads.

For more information about PETA, please visit